A way of life
Panettone by Imma
To make real Panettone is not to bake; it is to tame a living, unpredictable organism.
In the ancient world, bread was the nexus where nature, community, and time met. Panettone represents the absolute apex of this tradition, a miraculous union of flour, butter, eggs and wild natural yeast that refuses to be hurried.
At Imma, we treat Panettone not as a seasonal holiday confection, but as a complex meditation exercise and a deeply personal work of art. Every one if them is non-repeatable, a distinct moment in time shaped by temperature, great produce, and the precise rhythm of human hands. We do not use commercial yeast, artificial emulsifiers, or shortcuts. We give it time, devotion, and dialogue.
a tribute to tradition
Our Method
Panettone is notoriously fragile, requiring round the clock stewardship and extreme precision. To achieve the delicate structure that dissolves effortlessly on the palate, we adhere to a rigorous 72-hour, three-stage dough process:
I. The Mother (Lievito Madre):Everything begins with our living mother starter, nurtured daily and monitored for temperature & acidity control. It carries the biological strain and character that gives our Panettone its signature lift and silky crumb.
II. The Three Refreshments & Long Fermentations:Over 72 hours, the dough is built in three meticulous stages. Each addition of flour, rich cultured butter, farm-fresh egg yolks, and sugar is slowly incorporated and allowed to rest and rise over overnight intervals. This slow process builds layers and layers of flavour, creating incredible lightness and shelf-stability without a single preservative.
III. The Hanging & Cure:Fresh out of the oven, each glowing dome is inverted and hung upside down for 12 hours to cool. This locks in the delicate air structure, ensuring it never collapses under its own luxurious weight.
Honouring the Land
Ingredients with Origin
A product that relies on so few elements demands that every single one of them to be extraordinary. Just as we approach our Bread "from the grain up," our Panettone is an assembly of the finest ingredients we can source:
- The best of British Flour: Milled from clean, high-protein grains selected for strength, flavor, and purity.
- Grass-Fed Cultured Butter: Rich, golden butter packed with natural aromas that bloom as the dough ferments.
- Artisanal Candied Fruit & Real Vanilla: Home candied citrus peel prepared using traditional slow-sugar osmosis to keep the fruit succulent and aromatic, infused with whole Madagascar vanilla pods.
- Farm-Fresh Yolk: Dark orange free range egg yolks that impart natural richness, soft texture, and a luminous golden hue.
